Senior Vice President - Market Growth & Sales Leadership

Senior Vice President - Market Growth & Sales Leadership

Primary Location : Louisville, Kentucky

V-Soft Consulting is currently seeking Senior Vice President - Market Growth & Sales Leadership in Louisville, Kentucky.

The Opportunity

We are seeking a dynamic and strategic Senior Vice President to work directly with the President to drive market-based growth across our U.S.
and Canadian regions with brick-and-mortar presence.
This individual will be a player-coach-leading high-performing market leaders and sales teams while also actively driving new business in strategic accounts.
You will be a critical force in expanding market share, strengthening our leadership team, and executing a unified go-to-market strategy across all service lines.

What We're Looking For

• 15+ years of experience in sales leadership, preferably in IT Staffing and Solutions.
• Proven ability to lead cross-functional teams and drive growth in multi-market organizations.
• Deep understanding of regional market dynamics and the ability to balance strategic oversight with hands-on execution.
• Strong analytical and operational skills; comfortable making data-driven decisions.
• A collaborative leader who empowers others, takes ownership, and builds future leaders.
• Experience in selling to both commercial enterprises and the SLED sector is highly desirable.
• Demonstrated ability to manage P&L, align incentives, and drive performance-based outcomes.

Recruiting and Talent Strategy

• Oversee and scale global recruiting operations across Onshore, Offshore, and Nearshore models, ensuring alignment with market demand.
• Support the development of a strong pipeline of talent to support client needs across service lines.

Marketing & GTM Execution

• Partner with the Marketing team to define and execute localized go-to-market strategies tailored to each market's opportunity landscape.
• Promote brand presence and thought leadership in key markets through events, partnerships, and community engagement.

Leadership and Innovation

• Act as a role model in performance management, recognition, and accountability.
• Foster a data-driven culture, using analytics and insights to make timely decisions that improve team effectiveness and market outcomes.
• Continuously innovate and adapt to market changes, embracing new technologies and selling strategies.

Key Responsibilities
Market-Based Growth Strategy

• Partner with the President to develop and execute market-based growth strategies across core regions including Louisville, Chicago, Denver, Madison, and Toronto.
• Drive revenue growth through strategic expansion of existing accounts and acquisition of new logos in both Commercial and SLED markets.

Sales & Market Leadership

• Lead and manage Market Leaders and their respective Business Development Managers (BDMs) and Account Managers.
• Directly manage sales team members in the home market and oversee hiring and onboarding of new talent to strengthen local sales teams.
• Cultivate a high-performance sales culture focused on accountability, customer intimacy, and growth.

Service Line Collaboration

• Collaborate with Staffing, Digital, and Infrastructure service line leaders to create integrated sales strategies and maximize cross-sell opportunities.
• Lead goal-setting and performance initiatives for staffing delivery leaders and support digital/infrastructure leaders in setting similar targets.

Why Join Us?

Be part of a mission-driven, high-growth company with global ambitions.
Work directly with the President and other senior leaders to shape the future of the business.
Build and lead a high-impact team that thrives on accountability, collaboration, and innovation.
Own your business within a business-we value entrepreneurial spirit and give our leaders the autonomy to create, experiment, and grow.

Interested?

Qualified candidates should send their resumes to bpritchett@vsoftconsulting.com

V-Soft Consulting Group is recognized among the top 100 fastest growing staffing companies in North America, V-Soft Consulting Group is headquartered in Louisville, KY with strategic locations in India, Canada and the U.S. V-Soft is known as an agile, innovative technology services company holding several awards and distinctions and has a wide variety of partnerships across diverse technology stacks.

As a valued V-Soft Consultant, you're eligible for full benefits (Medical, Dental, Vision), a 401(k) plan, competitive compensation and more. V-Soft is partnered with numerous Fortune 500 companies, exceptionally positioned to advance your career growth.

V-Soft Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

For more information or to view all our open jobs, please visit www.vsoftconsulting.com or call (844) 425-8425.

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